论文代写:可口可乐全球形象构建

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英国论文通 ASSIGNMENT PASS - 论文代写以独特的英国论文代写.英国essay代写和assignment代写专业服务理念,尝试创新的代写形式赢得了英国留学生的口碑.我们代写团队对于代写论文采取多样化的手段.做到了代写论文的原创性和对论文抄袭的杜绝.

30/10/2017

论文代写:可口可乐全球形象构建

可口可乐,它所有的实践伦理声音和最高的道德。很少有这样的真理,当一个人研究了各种情况下的对公司提起的侵犯。道德形象是由重复地沉浸在道德实践,遵守社会责任,回馈社区。故意参与抗议和不道德的行为,违反了相关法律诉讼,可口可乐继续失去数十年的工作在构建其全球形象。例如,对于其一再违反用水在印度泰米尔纳德邦,可口可乐已经被一百万名交易员抵制产生缺水的状态。这是由于它使用400公升的水只能生产1升的汽水饮料(Doshi,2017)。这是一个严重的违反道德和社会责任。这削弱了一个重复的基础上公司的形象。早它仍可能只局限于地方可以继续侵犯没有任何干预的迹象。在另一个违反,公司违反了27条件的《清洁空气法》在密歇根制造业。它已经解决了和罚款(Bouckley,2014)。

论文代写:可口可乐全球形象构建

Coca Cola states that all its practices have been ethically sound and of the highest morals. This is seldom the truth when one researches the various cases of violations filed against the company. Ethical image is built by repetitively indulging in ethical practices, obeying ones social responsibilities and giving back to the community. By deliberately getting involved in protests and lawsuits for unethical practices and violating relevant legislations, Coca Cola continues to lose its decades of work on building its global image. For example, for its repeated violation of water usage in Tamil Nadu state in India, Coca Cola has been boycotted by a million traders for generating water scarcity in the state. This comes because it uses 400 litres of water to manufacture only 1 litre of the fizzy drink (Doshi, 2017). This is a grave violation of one’s moral and social responsibility. This has dented the company’s image on a repetitive basis. Sooner it may only remain confined to areas where it can continue its violations without any signs of intervention. In another violation, the company breached 27 conditions of the Clean Air Act in Michigan while manufacturing. It has settled the case and the fine imposed (Bouckley, 2014).

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