Why framing significant in the context of understanding the representations of the child? The framing or representations are significant in understanding the representations of suffering in children because of the moral arguments that it may carry-both for the photojournalist and the people that watch it. Martin Bell in writing about the war in the Balkans in the 1990’s stated that journalism in representing warfare and sufferings is not merely a neutral or mechanical undertaking that the journalist might take up. In fact it is seen to be a moral enterprise. The moral enterprise is understood only when the photojournalist understand the suffering and this operation will make the difference in presentation (Bell 1998). Bell does not negate framing therefore, but states that for framing to have any effect it has to be morally concluded on. There has to be a purpose, as Bell states during the time of the Balkans war the prisoner exchange programmes that were done would not have been possible if there was no television and journalist to uncover and telecast these exchanges (Bell, 1998). The journalism that Bell proposes is not the “bystanders journalism”, It is the “journalism of attachment” and as such is something that is involved in war reporting as a means to an end. It does not provoke to fight but tries to create the situations for neutrality, peace and more. It is as Tester (2001) cites Bell, a journalism that cares (Tester, 2001). In the context of the suffering child exploring for how media journalistic images present the suffering child, will help explore this notion of whether journalism does care.