论文代写：WEB技术
这本书是更直接的影响通过web技术的技术。类似于Cialdini,琼斯也提出了基于web内容的简单原则可以开发可能更有说服力。作者提出了这是这本书的核心原则;这些原则是基于修辞的概念。修辞的使用是一种通信可以积极劝说。这个论点在这本书让读者相信花言巧语可以有一个非常活跃的吸引力在社交媒体的说服技巧。修辞的第一原则,可用于沟通的是“久经考验的上诉”。根据这些原则提出有说服力的上诉通常如何借鉴历史,随着时间的推移建立信誉或通过使用其他时间测试技术。信誉也是建立在逻辑和情感识别。形式的通信,将增加可信度会解释为什么有些企业已经成功的营销活动。“不可抗拒的识别”实际上是提出的一个重要原则。故事或导致内容可以帮助一个人认同故事或原因,然后他们会更愿意阅读更多的内容。这本书介绍了元素的说服类似Cialdini礼物,但应用在更多的解释背景下,可以直接应用到web内容。
论文代写：WEB技术
This book is more direct in presenting the techniques of influence through web technologies. Similar to Cialdini, Jones also presents simple principles based on which web content can be developed which could be more persuasive. The author presents principles which are the core of this book; these principles are based on the concept of Rhetoric’s. Rhetoric’s is a form of communication which could be actively used to persuade. This argument made in the book leads the reader to believe that rhetoric’s could have a very active appeal in social media persuasion techniques. The number one principle of Rhetoric’s that could be used in communication is that of the ‘Tried and True Appeals’. Under these principles the author presents how persuasive appeals are often borrowed from history, building credibility over time or through the use of other time tested technique. Credibility is also built through logic and emotional identification. Forms of communication that would increase credibility will actually explain why some businesses have successful marketing campaign over others. ‘Irresistible identification’ is in fact one of the key principles that the author presents. Story or cause content could be presented that would help a person identify with the story or the cause, then they would be more than willing to read more on the content. The book presents the elements of persuasion similar to what Cialdini presents, but applied them in even more interpretive context that could actually be directly applied onto web content.
