For instance, the Hofstede model was developed by a Dutch anthropologist who had developed a culture model that is based on observation of the interactions between cultures. One of the significant accomplishments is the development of the cultural dimensions theory. This is used to provide a framework that systematically assesses the difference between the nations and the culture. Now the culture models are used to explain about the overall schema of the culture. However, it cannot be used to gauge the differences happening across time in dimension. The Hofstede culture cannot gauge the changes that exist within the nations. There are a plethora of cultures and ideologies that exist in the nations and it changes over time with some becoming more predominant (Choi, Im and Hofstede, 2016). These interplays between the markets, cultures and the changing ideology of the culture cannot be accounted in the culture model. For example, a place such as China has over 1 billion people. Each region has its own unique dynamic culture that changes based on the needs of the people in different zones. The factors of age and culture need to be comprehended (Choi, Im and Hofstede, 2016). They need to pay attention to the ways in which the country shapes the culture. In such cases, the use of one cultural model alone would be strategic mismanagement. Using one cultural model or one theory or perspectives puts strategic management at risk of suffering the limitations of that model. Strategies hence have to consider multi-models in order to be presented efficiently.