英国论文格式:全球传播管理

英国论文格式:全球传播管理

这些目录开始将这些产品用于一组进入该行业三年多的经销商。促销商品的这一角色在21世纪初开始发生变化。改变的主要原因是目录不能代表市场上的大量产品。目录开始被搁置一旁。有了折扣券的推出,优惠随着网上交易来源的推出,网上交易在世界上有了进一步的变化。到2008年,每个美国经销商都有了自己的网站(Merchant et al, 2013)。随着网上促销机制的发展,出现了大量的促销活动。这包括竞赛、社交媒体推广、邮件推广、产品赠品、售后客户点评等多种模式。这些促销活动主要由美国公司使用。

英国论文格式:全球传播管理

2010年,印刷目录的数量下降了25%。这并不意味着市场出现了萎缩,但这是通过互联网进行的促销活动的增长。

英国论文格式:全球传播管理

These catalogues began to use the products to a group of distributors who had been into the industry for over three years. This role of promotional merchandise began to change in the early 21st century. The major reason for the change was that catalogues couldn’t represent the vast range of products in the market place. The catalogue began to witness a backseat. There was launch of discount coupons, offers with the launch of the online trading source, there was a further change in the online trade in the world. By the year 2008 each distributor in America had its own website (Merchant et al, 2013). With the growth of online promotional mechanisms, there was a development of the large number of promotional activities. This included the contests, promotion through the Social media, promotion through the mail, product giveaways, after sale customer reviews and many other modes. These promotional activities had been largely used by the companies of USA.

英国论文格式:全球传播管理

In the year 2010, it was observed that the number of printed catalogues declined by 25 %. This didn’t mean that there was a contraction in the market but this was the growth of promotional activities through internet.