作业代写:公司的资源管理

作业代写:公司的资源管理

公司的资源大致可以分为有形资源、内在因素和人力资本。这三个因素需要共同作用,才能使人们达成一项行动战略。对于任何行业来说,都必须了解公司的品牌形象和实际的物质资源(Slack, Chambers & Johnston, 2010)。人力资源是发展对所有人民都有利的适当业务战略所必需的动态因素。

在资源管理的分析中,将以新西兰航空有限公司为例。它被认为是新西兰的旗舰航空公司。这是奥克兰公司的。仅2015财年,该公司就接待了1429万名乘客。详细介绍了公司的资源管理和运营方面。

作业代写:公司的资源管理

新西兰航空公司(Air New Zealand Company)针对那些通常寻求舒适的消费者进行了细分。它是为中产阶级和上层收入阶层而创建的。航空公司的级别是为半高级消费者(Bolman & Deal, 2017)。有许多工具可以用来确定公司的实际价值和他们的资源。然而,在考虑公司的资源能力时,重要的是考虑内在的品牌形象。这些可以通过使用VRIO框架得到。

VRIO框架(有价值的、稀有的、不可复制的和组织的)可用于派生可用的资源管理。

作业代写:公司的资源管理

Resource of the company can be broadly divided into tangible resources, intrinsic factors and human capitals. These three factors need to work in cohesion for the people to arrive at an operational strategy. In the case of any industry, it is imperative to comprehend the brand image and the actual physical resources of the company (Slack, Chambers & Johnston, 2010). The human resources are dynamic factors that are required for the development of the appropriate operational strategy that would be beneficial for all the people.

In this analysis for resource management, the case study of Air New Zealand Limited will be used. It is considered to be the flag carrier airline of New Zealand. This is based on Auckland Company. For the fiscal year 2015 alone, the company has catered to over 14.29 million passengers. The resource management and the operational aspects of the company have been detailed.

作业代写:公司的资源管理

Air New Zealand Company is segmented for the consumers who are typically looking for comfort. It is created for the middle class and the upper income segmentation. The class of airline is for the semi-premium consumers (Bolman & Deal, 2017). There are many tools that can be used to determine the actual worth of the company and their resources. However, when considering the resource capabilities of the company, it is important to factor in the intrinsic brand image. These can be derived by the use of the VRIO Framwork.

The VRIO framework (Valuable, Rare, Imitable and Organization) can be used to derive the resource management that is available.