IHG has developed a Green Engage system in the long run. The green engage system is which IHG attempts to reduce water consumption in water stressed areas. An online environment and tool that connects its 5000 hotels will give the hotels specific access to what the hotels call as “green solutions” to water issues. Ability to track consumption, rainwater harvesting, metering, installation of low flow taps and showerheads are some of the initiatives here. The impact of such initiatives is not only for IHG, but it is also for other partner hotels operating in the same vicinity of IHG. For instance, in the case of 2014 draught in California, IHG sent Green Engage system kits on water conservation to all branded hotels in California. Total water consumption was reduced by more than 5 percent in these hotels. Other hotels are inspired by IHG have also gone on to do a complete bathroom refreshment which results in the saving of 2.4m gallons of water in a year. The amount of water that’s been saved reduces water related operational inefficiencies for the hotel in the long run. Draught conditions led to much scarcity of water and most of these hotels managed to implement water conservation diligently (Green Hotelier, 2016). Long term planning leads to recycling of more water and reduces water taxation on location. Hence, such plans as IHG recommends is not only for the environment and society, but also holds benefits in economic terms.