英语论文代写-营销策略的创新性

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18/11/2019

本文主要讲的是营销策略的创新性,这份报告列出了市场情况和沃达丰在其中的地位,所提供的服务,市场变化,所感知到的变化的影响,以及一些建议,供公司根据市场的未来前景进行调整,以满足不断变化的需求。食物和捕捉市场份额,建议成为一个人民的公司,是最好的一个工作,改善其基础知识如微不足道或客户服务中没有调用失败,提供最好的服务以可承受的利率,与政府的农村发展计划和其他有关慈善的功能。本篇英语论文代写文章由英国论文通AssignmentPass辅导网整理,供大家参考阅读。

This report identifies the market situation and Vodafone’s position in it, the offerings it provides, the market changes taking place, the perceived implications of the changes along some suggestive recommendations for the company to adjust with future prospects of the market and meet the changing demand. In terms of sustenance and capturing the market share, it is recommended to become a peoples company, be the best one to be working for, improve its basics such as negligible or no call failure in customer service, offering the best services at affordable rates, and being associated with government’s initiatives for rural development and other charitable functions.
The marketing strategy must have customer retention, avoiding negative feedback from customers, and enhancing the image of the brand in the eyes of existent and non-existing customers which is the smartest way to slowly capture rival market share. Integrity, loyalty, and trustworthiness practiced with all customers, including practices which make the environment a factor for all decisions are tremendous benefactors for the company as it will help in holding the brand in high esteem (Cant, 2006).
The marketing plan must be such that it is rare, non-substitutable, inimitable, and valuable. These elements of marketing will provide a hidden but gradual flow of rival customers to opt for Vodafone services. The marketing must be inclusive of social, environmental, and economic concerns, which will also send a message in general to society. This opportunistic way of marketing is conducive of producing a good image, and this will have more followers who will probably support and believe more when the brand is genuinely being targeted by scrupulous marketing of rivals. A wrong move by a rival is always a good and awaited incident by Vodafone, though it must not wait for it, but always avoid getting into a conflict which is made public. Thus avoiding from getting into conflicts, staying with the customers, being innovative on a consistent basis, and striving genuinely for new customers in an ethical manner will bring good to the company than anything.

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