这场运动背后的想法是让客户理解3 d打印机和打印机提供的机会。MakerBot将被用作品牌和活动将集中在社会意识和责任的人鼓励他们分享他们的3 d打印照片让别人了解他们从事积极的方式影响全球环境(Berry 2008)。Makerbot复制因子是签名技术创新优衣库(品牌广告组织)旨在为客户分配。社交媒体利用驾驶不仅在buzz的3 D打印一个机会也是社会的责任,因为3 D打印机帮助把想法变成现实的想法真实的而不是虚拟的。全球教育部门也等待3 d打印机入侵通过课程和教学大纲使它更加明显对学生学习和参与(Barry 2008)。使用3 D打印机的功能,它将为学生成为可能,甚至年轻的企业家参与学习学校课程或他们的业务演示通过实际和明显的手段。学习成为实用、MakerBot得到合理的使用在最富有成果的方式。此外,利用MakerBot也反映本质的这产品是绿色的视角。
The idea behind this campaign will be to make customers understand the opportunities that 3D printing and printers offer. MakerBot will be used as the brand and the campaign will focus on consciousness in the society and responsibilities of the people to encourage them for sharing their 3D printing photos to let others understand the way in which they are engaged in positively influencing the global environment (Berry 2008). The Makerbot Replicator is the signature technological innovation that Uniqlo (a branded advertising organization) aims at distributing to the customers. Social media leverages for driving across the buzz not only of 3 D printing being an opportunity but also as a responsibility of the society because 3D printers help transform ideas into reality making ideas real rather than being virtual. The education sector across the globe is also waiting for 3D printers to invade through courses and syllabuses making it more apparent for students to learn and engage (Barry 2008). With the presence of 3 D printer capability, it will become possible for the students and even the young entrepreneurs to engage in learning their school sessions or their business presentations through real and apparent means. With learning becoming practical, the use of MakerBot gets justified in the most fruitful manner. In addition, the advantage of MakerBot is also reflected from the very nature of this products being green perspective.