英国essay代写:Zara的质量管理举措

英国essay代写:Zara的质量管理举措

Zara已经成长为平价奢侈品领域的主要服装品牌。这主要归功于它在质量管理方面的出色表现,在这方面它把客户满意度放在首位。公司从一开始就明白,如果要满足客户的期望,就必须更深入地贯彻质量管理原则。因此,他们存在的全部目的就是识别各种各样的顾客期望,存在的和感知的,并使其内部质量管理与顾客期望一致。

英国essay代写:Zara的质量管理举措

流程一旦开发出来,就会在客户体验和后续反馈中产生周期性问题,从而进行改进。当原始过程没有缺陷,包含最小矛盾时,过程改进更有意义。过程改进是在一致的基础上进行的。例如,Zara有一个理想的方法来评估顾客的服装品味,毫不犹豫的做出回应。他们有一个很好的观察团队,客户互动团队,趋势分析团队。趋势被识别出来并立即迎合,没有任何延迟,这使得Zara成为了用新趋势取代旧趋势的先锋,而不依赖于类似产品的库存清理。这种创新搅拌是流程改进模型的一部分,其目的是满足客户在趋势移动方面的期望。Zara在保持低生产成本的同时,仍然能够以低成本销售产品。这是一个游戏规则的改变者,是由过程改进的基础上不断作出的贡献。它通过调查、问卷、个人互动等方式,定期获取行业新闻、制作趋势、客户期望,并立即应用于流程。顾客希望价格合理,甚至在经济不景气的时候还能保持在较低水平,Zara很好地利用了这种特殊的需求。

英国essay代写:Zara的质量管理举措

Zara has grown into a major apparel brand in the affordable luxury category. A major portion of this credit goes to its wondrous handling of quality management, wherein it makes customer satisfaction its priority. The company understood, right from beginning, that if customer expectations are to be met, it must indulge deeper to crystallize its quality management principles. Thus, their whole purpose of existence was to identify all kinds of customer expectations, existent and perceived, and make its internal quality management in accordance and align with customer expectations.

英国essay代写:Zara的质量管理举措

Processes once developed, were then made to improve with periodic issues as they arose from customer experiences and subsequent feedback. Process improvement made more sense when the original process is without flaws, containing minimum contradictions. Process improvement is made on a consistent basis. For example, Zara has an ideal method of assessing customer apparel taste and do not hesitate to respond. They have a good observation team, customer interaction team, and trend analysis team. Trends are identified and immediately catered to, without any delay, which makes Zara a pioneer of replacing old trends with new ones, without depending on inventory clearance of similar products. This innovative churning is part of the process improvement model, which bases its purpose on catering customer expectations in terms of trends movement. Zara has been able to sell its products are low cost despite keeping production costs low. This is a game changer that is contributed by process improvement on a constant basis. It regularly feeds on industry news, trends in the making, customer expectations through surveys, questionnaires, personal interactions, and makes immediate application to their processes. Customer expects the prices to be reasonable and even low at times of economic distress, and this particular demand has been capitalised by Zara very well.